The Tata Indica is a small hatchback automobile manufactured by Tata Motors of India. The model is also exported to Europe as well as retailing in South Africa from late 2004. In the UK it was imported by MG Rover and was called the CityRover.
On 30 December 1998, Tata Motors (previously called TELCO) introduced the most modern car ever to be designed by an Indian company: the Indica. Marketed with slogans like "The Big... Small Car" and "More car per car," the ad campaign focused on roomy interiors and affordability. Within a week, the company received 1,15,000 bookings. In two years, the Indica became the number one car in its segment.
Partly designed and developed by Tata Motors, it is a five-door compact hatchback with a 1.4 L petrol/diesel engine designated as 475DL internally. This is a homegrown engine which is derived from the engine used by Tata in their line of pickups and SUVs earlier with a reduced stroke. The original engine was designated as 483DL which stood for 4 cylinder and 83 mm stroke.
The Indica offered options like air conditioning and electric windows, which were previously restricted to only upmarket imported cars in India. Three years later the Indica was exported to European markets for the first time, and from 2003 the Indica was re-badged in Britain as the CityRover. This vehicle ceased production in April 2005 when MG Rover went bankrupt, and did not resume production when new owners Nanjing Automobile launched its own versions of the MG Rover range in 2007.
Contrary to popular belief, the car was not designed entirely in India. The outer body styling was done by an Italian design house called I.DE.A Institute, under contract from Tata Motors, with heavy interaction with Tata's in-house design team. The engine, however, was indigenous.
During India's 2006 Auto Expo in New Delhi, Tata unveiled the Indica Silhouette concept car, a radical, high-performance Indica featuring rear-wheel drive, extensive bodywork, and a 3.5 litre 330 hp (246 kW) V6.[3] The car is capable of accelerating from 0-100 km/h in 4.5 seconds, and maxes out at 270 km/h (168 mph). The Silhouette is currently only a concept vehicle, and is obviously a far cry from the standard Indica.
Friday, May 16, 2008
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